Switch Foods, the homegrown alternative meat brand produced in Abu Dhabi, is excited to announce the availability of its innovative new product range across retail stores and online food platforms in the UAE. Customers can now discover Switch Foods’ enticing selection at various retail locations, including Carrefour, Organic Food Café, Grandiose, Geant, Union Coop, Sharjah Coop, Al Maya, Abella, and most recently, Spinneys across the country. Additionally, the product is available for online purchase on all major platforms, including Talabat, Careem, Kibsons, and Noon.
With the convenience, speed, and accessibility offered by these platforms and over 100 stores nationwide, customers are invited to discover and enjoy Switch Foods’ diverse range of 100% clean-label, healthy, and nutritious meat alternatives. These products are meticulously crafted to be GMO-free, soy-free, allergen-free, gluten-free, vegan, and halal-certified, ensuring a guilt-free and flavorful experience for all.
Switch Foods is a FoodTech start-up dedicated to crafting guilt-free alternative plant-based meats that resonate with the local community’s discerning palates and beloved culinary traditions. With the highly anticipated online and in-store launch, Switch Foods is committed to providing customers with a wide range of delicious and environmentally sustainable meat alternatives, which are unmatched in taste and quality, and boast a deliciously satisfying texture that harmoniously blends the vibrant flavours of the region.
Edward Hamod, Switch Foods’ Founder & CEO, highlighted the commendable efforts of retailers and online platforms in supporting locally produced & sustainable foods. He said, "It has been a true pleasure to witness the excitement and willingness of the leadership and management of prominent retailers and online platforms across the UAE to support locally produced and sustainable foods like the ones we produce at Switch Foods."
"I was pleasantly surprised by the drive of these retailers to accept, taste, evaluate, and list our products at such a rapid speed. It demonstrates their commitment to the ambitious sustainability targets set by their companies and their recognition of the importance of locally produced food in reducing the region’s carbon footprint," added Hamod.
Each of Switch Food’s products stands as a testament to the brand’s unwavering commitment to quality and culinary excellence. From the succulent Kabab and aromatic Kafta to the savourySoujuk, luscious Minced Meat, and mouthwatering Burger Patties, consumers can browse from a selection priced from 18.75 AED/pack. Providing a wholesome alternative to conventional meat products without compromising on taste, Switch Foods’ variety highlights the company’s commitment to preserving and celebrating regional culinary traditions.
Last month, Switch Foods proudly launched Abu Dhabi’s first state-of-the-art exclusive plant-based meat production facility in KEZAD, featuring cutting-edge equipment, a high-tech laboratory, an innovation centre, cold storage areas, preparation areas, logistics sections, and offices. Guided by its powerful and inspiring motto, "Switch for Good," the company strives to encourage individuals to adopt healthier eating habits and empower them to make positive changes for their health, food systems, and the environment. With further expansion plans across multiple stores in the pipeline, Switch Foods is poised to reach even more consumers, revolutionising the alternative meat market in the region.