The goal of CSR is to embrace responsibility for the company\’s actions and encourage a positive impact through its activities on the environment, consumers, employees, communities, stakeholders and all other members of the public sphere who may also be considered as stakeholders.
Environmental CSR initiatives play a key role for major corporations to impact climate change, water use footprint and energy use effectiveness. Some of the leading corporations that have achieved CSR success with environmental initiatives can motivate the competitive landscape of the marketplace to improve operational efficiency, rethink product designs, and seek out new and innovative technology.
Effective resource management and energy efficiency are major environmental CSR goals that are relevant for the present times. This leads to opportunities for cost savings, revenue generation, and can even influence overall brand strength through positive environmental reputation.
Environmental CSR initiatives can affect the following levels of corporate structure: environmental disclosure, environmental policy, environmental impact, and environmental performance. With disclosure, corporations can improve the transparency of internal operations to display improvements that are being implemented across facilities or assets owned. With policy, the CEO\’s mandate is to focus internal efforts to incorporate corporate-wide policies and agendas that will direct the corporation toward its environmental goals.
Tell us what your company is doing to shape it\’s environmental initiatives. Send your comments to sharad@go-green.ae