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The Benefits Of Branded Calling

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Branded calling is a newer innovation in the mobile technology space, but the advantages are already visible:

  1. Retail clients have seen their answer rates increase by over 90%. An unidentified call from a retailer can set off an ominous tone with consumers; 82% of respondents said they assume an unknown number is an illegitimate business. An unknown number doesn’t just cost businesses an opportunity to interact with their customers – it can cost them business with that person altogether.
  2. 63% of consumers said they would take their business to a different retailer that offered a branded or identified call. For those companies selling high-value items, a branded call could be the very key to positive brand perception and customer loyalty.

The shift in consumers’ shopping preferences presents an opportunity for retailers to enhance their customer experience and brand loyalty. [...] 

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Dettol, Dubai-Based Startup Zeloop Partner To Accelerate Recycling In The UAE

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Dettolhas partnered with Dubai-based startup Zeloop to offer consumers a simple and convenient way to recycle their hygiene goods packaging.

Zeloop is a mobile platform that aims to shift consumer behavior by rewarding users for collecting & recycling [...] 

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Masdar Makes First Investment In Greece By Developing Solar Plant With Taaleri Energia

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Masdar, one of the world’s leading renewable energy companies,and TaaleriEnergia, which invests in utility-scale wind and solar assets, have agreed to develop a 65-megawatt (MW) solar photovoltaic (PV) project in Greece. The project will be managed [...] 

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VMware Announces Zero Carbon Committed Initiative To Drive Global Decarbonization Efforts

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VMware has announced the launch of the VMware Zero Carbon Committed cloud partner initiative. The goal is to catalyze the transition to zero-carbon clouds and help its customers reach their sustainability and decarbonization targets by connecting them [...] 

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Sodexo Partners With Leanpath To Launch Next-Gen AI-Driven Waste Reduction Technology

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Sodexo Middle East, the leader in services that improve the Quality of Life, as part of its ‘Better Tomorrow 2025’ initiative and commitment to reducing waste has partnered with Leanpath, food waste prevention pioneers, to officially introduce [...] 

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Bridgestone And Lightyear Combine Forces For The World’s First Long-Range Solar Electric Powered Car

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Building on 90 years of expertise, Bridgestone, a global leader in advanced solutions and sustainable mobility, has announced an exclusive partnership with Netherlands-based mobility innovator Lightyear. Bridgestone has engineered tyres specifically [...] 

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Masdar: Celebrating 15 Years Of Climate Action And Sustainable Development

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This month, Masdar, Abu Dhabi’s flagship renewable energy company, is celebrating 15 years of pioneering clean energy solutions, technology innovation and sustainable urban development in the United Arab Emirates and across the world.

To mark this [...] 

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Top 10 Webinar Marketing Tips

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Webinars are a great way to engage the viewers while still capturing data flexibly and cost-effectively. They give you the chance to cultivate working leads, engage [...] 

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3 Reasons You Should Hire An Environmental Consultant

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People from all over the world appeared to have had an impact on the earth. Some people frequently fail to dispose of their trash, plastics, and wastes properly. Most of these pieces of trash end up in bodies of water or agricultural sites. Such a [...] 

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