Posts

Property developers and architects today are faced with a multitude of challenges, the forefront of which is how to design an exquisite building that implements high-quality materials that are conform with modern-day requirements, while maintaining [...] 

Industry experts from CallisonRTKL (CRTKL), the global architecture, planning and design firm, have revealed five key trends for the development of net-zero cities in the Middle East and North Africa region. Experts highlight the need to ensure sustainable [...] 

According to Content Marketing Institute findings, 61 percent of content practitioners struggle to understand what matters most to their customers, 50 percent struggle to understand the audience’s target at a specific point of the consumer journey, [...] 

HSBC has issued the first green mortgages in the UAE, heralding a significant moment for the country’s housing market, future homeowners, and sustainable finance.

The three loans were approved for HSBC customers purchasing houses in The Sustainable [...] 

Trina Solar Co., Ltd (“Trina Solar”), a leading global PV and smart energy total solution provider, announced the official worldwide launch of the TrinaTracker Agile 1P Dual Row. Agile 1P tracker is fully compatible with ultra-high [...] 

Moro Hub (Data Hub Integrated Solutions LLC), a subsidiary of Digital DEWA, the digital arm of Dubai Electricity and Water Authority (DEWA), has signed an agreement with Huawei to build the largest solar-powered Uptime TIER III-Certified Data Centre [...] 

Work-life balance is the state of being in harmony between one’s professional and personal lives. Work-life harmony can differ from person-to-person people [...] 

Branded calling is a newer innovation in the mobile technology space, but the advantages are already visible:

1. Retail clients have seen their answer rates increase by over 90%. An unidentified call from a retailer can set off an ominous tone with consumers; 82% of respondents said they assume an unknown number is an illegitimate business. An unknown number doesn’t just cost businesses an opportunity to interact with their customers – it can cost them business with that person altogether.
2. 63% of consumers said they would take their business to a different retailer that offered a branded or identified call. For those companies selling high-value items, a branded call could be the very key to positive brand perception and customer loyalty.

The shift in consumers’ shopping preferences presents an opportunity for retailers to enhance their customer experience and brand loyalty. [...] 

Dettolhas partnered with Dubai-based startup Zeloop to offer consumers a simple and convenient way to recycle their hygiene goods packaging.

Zeloop is a mobile platform that aims to shift consumer behavior by rewarding users for collecting & recycling [...] 

Masdar, one of the world’s leading renewable energy companies,and TaaleriEnergia, which invests in utility-scale wind and solar assets, have agreed to develop a 65-megawatt (MW) solar photovoltaic (PV) project in Greece. The project will be managed [...]